Paid Search Analyst

American Express

Location: Greater London

Job Type: Full time

Posted


You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

That’s why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

As a part of the Enterprise Digital & Data Solutions team, you will be responsible for developing world class digital products, capabilities and marketing programs that support our global markets and help drive performance marketing growth. In this role, you will be a part of the Enterprise Performance Channel Enablement team, responsible for delivering critical Paid Search channel marketing capabilities, campaigns, and innovation with a primary focus on acquisition. Acquisition represents a significant portion of marketing investment, and this team plays a significant part in delivering on revenue-driving business outcomes.

As an Analyst, you will have an understanding of Paid Search and a desire to become specialist, this is an exciting opportunity to join a team of experts, while also gaining exposure to many marketing channels and teams across the business. This role is based in London and follows a hybrid model, with two in-office days per week on average.

How will you make an impact in this role?

  • Support the owners of large multi-market PPC campaigns (launch of new campaigns, monitoring competition, budget tracking). Measured against the achievement of acquisition targets
  • Learn about Google Ads, Microsoft Ads, and SA360 to centrally manage campaigns and optimisations, maximising the performance delivered through PPC channel
  • Support local marketing teams to develop search roadmaps that support both acquisition priorities and channel best practices
  • Work with other analysts and managers in the team, alongside the Performance Channel Analytics team to create and implement data-led strategies for the international markets that deliver against the marketing plans
  • Supporting the internal finance process and keep tracked record of monthly invoices
  • Work on ad-hoc reporting, test and learn, plan strategies, and present them to internal stakeholders in the markets and other central teams
  • Monitor internal and external digital trends and technologies to continually improve what we do, while innovating and maintaining competitive advantage
  • Building and maintaining relationships with markets and supporting agencies

Minimum Qualifications:

  • 6 months+ experience in paid search activation
  • An understanding of Google Ads is beneficial
  • Advanced level of Microsoft Excel and Power Point is beneficial
  • Easy building relationships with internal and external partners
  • Skilled at clear, concise communication
  • Able to grasp things quickly and keen to learn new things
  • Detail-oriented with solid organizational and time-management skills
  • Additional language skills a plus
  • Motivation is key

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

To complete your application, please click on the links below. However, if you require any assistance with the completion of this process – or need any reasonable adjustments to be made – then please contact the Recruitment Team on recruitment.support.uk@aexp.com


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