Content Strategist

JP Morgan

Location: Greater London

Job Type: Full time


Content Strategist, VP

We are recruiting a VP Content Designer with content strategy experience to join our team.

We are looking for thoughtful and thorough candidates to deliver insightful user journeys and content, whilst focusing on process and strategy so we have efficient approaches that can scale across our content department. We want someone who lives best practice, and is able to train and support other members of the team to do the same. We want someone who loves content design, who can sell the benefits of it to a range of stakeholders including our designers, researchers, and product owners.

This is a hands-on UX writer role, with a focus on strategy to create standards and processes to better serve content solutions. You will collaborate with a multi-disciplinary team that includes researchers, product designers, product managers, engineers, and business partners who share your passion for delivering unique and innovative financial digital products and services of all kinds, including trading and advice platforms. In addition, this role works directly with international teams located in the US, UK, Singapore, and Hong Kong.

About you:

You’re passionate about user experience

You're a storyteller who knows how to create clear, concise and engaging content

You understand design thinking and UX best practices

You’re a problem solver with a knack for simplifying the complex

You’re excited by new challenges and energized by working in a collaborative, team-based environment

You like to train and mentor


Understand and align on project objectives, goals and requirements

Write, shape and deliver digital content (UI, product education, navigation, etc.)

Take user insights and data to inform and optimize content

Work closely with designers in the development of content across wireframes and iterative prototypes

Address feedback to improve the performance of our content and user experience.

Adhere to content governance and approvals process for assigned programs

Provide recommendations to improve processes, tools, and approaches to content


Experience in writing and shaping content for multi-disciplinary projects

A portfolio of UX-focused writing samples and style guidelines

Thorough knowledge of English language, grammar, spelling, punctuation and usage

Proactive, solution-oriented mindset with strong attention to detail

Experience working with brand and copy standards, including style, voice and tone

Management experience a plus

About the team:

J.P. Morgan is transforming the future of private banking by incorporating strong Research and Design disciplines along with emerging technologies into the products and services we create. Our team, which sits within J.P. Morgan’s Digital Wealth Management team, serves J.P Morgan Private Bank clients as well as their Advisors. We deliver impactful experiences for over 30,000 Ultra High Net Worth Clients internationally and 45 million clients in the U.S, working alongside a global product and engineering team of over 3,000 people.

The hiring manager for this job opening would welcome a conversation about flexible working.

This could range from ad hoc flexibility in a full time position, to a more formal Flexible Work Arrangement.

We value diversity:

We value the unique skills of every person on our team. We’re an organisation that thrives on diversity and encourages each employee’s growth and development. We welcome all applications regardless of personal and professional backgrounds, we value great people with passion for what they do.

You’ve got this!