Senior Manager, Analytics & Reporting - Paid Social and Mobile Marketing

Expedia Group

Location: Seattle, Washington

Job Type: Full time


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Senior Manager, Analytics & Reporting - Paid Social and Mobile Marketing

Do you like applying your analytics skills to shine a light on the most important data patterns? What about designing dashboards and visualizations that enable your team to identify insights? If so, then we have the job for you!

Expedia Group’s Marketing Channels and Technology team is focused on connecting travelers with all Expedia brands worldwide. We focus on using technology to scale marketing programs that drive new customers and improve lifetime value.

Within MCT, our Paid Social and Mobile App team is responsible for customer acquisition across social networks and mobile platforms. Business intelligence and reporting is a critical component of mobile marketing and it is evolving quickly consistent with industry dynamics. This is a unique opportunity to help shape the future roadmap for a business critical function. This is a high visibility role where you will help define how we look at and think about our business.

In this role you will lead a small team that is the glue between our Campaign Management, Data Science and Data Engineering functions. As a Sr Manager, Channel Analytics & Reporting on the Paid Social and Mobile App team you will have a direct impact on Expedia Group traveler growth through your ownership and execution of our reporting roadmap together with your thought leadership in Analytics. You’ll collaborate regularly with peers and key cross functional SMEs as needed to deliver cutting edge reporting and insights.

What you’ll do:

  • Use your domain expertise in exploratory analysis to assess potential P&L opportunities and identify patterns in campaign performance across ad networks
  • Mentor a small and talented Analyst team to continually grow their depth and breadth of skills
  • Advance our visualization and reporting capabilities using your knowledge of report structure and automation
  • Partner with Data Science on measurement logic and validation
  • Collaborate with the leadership team in defining KPIs and critical studies/analyses
  • Work cross-functionally with our partners in Marketing Data Engineering to identify and prioritize new data pipeline features for ingestion into our reporting

Who you are:

  • Demonstrated ability in an Analytics role, designing data visualizations and conducting exploratory data analysis
  • Fluent in at least one scripting language (Python a plus), and you have a talent for using it to help you quickly distil key insights from large data sets
  • Proficient with Tableau and SQL
  • Have a growth mindset and a curiosity to understand how things work
  • Experience leading an Analyst team
  • BS/MS in Statistics, Math, Operations Research, Engineering or similar quantitative field

About Expedia Group

Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®,®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®,™, and Expedia Cruises™.

© 2021 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50

Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals to whom we have not made prior contact. Our email domain is The official website to find and apply for job openings at Expedia Group is

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.
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