As a global investment manager, we help institutions, intermediaries and individuals across the planet meet their goals, fulfil their ambitions, and prepare for the future. But as the world changes, so do our clients’ needs. That’s why we have a long history of adapting to suit the times and keeping our focus on what matters most to our clients. Doing this takes experience and expertise. We bring together people and data to spot the trends that will shape the future. This provides a unique perspective which allows us to always invest with conviction. We are responsible for £447.0 billion (€503.6 billion/$604.7 billion)* of assets for our clients who trust us to deliver sustainable returns. We remain determined to build future prosperity for them, and for all of society. Today, we have 4,600 people across six continents who focus on doing just this. We are a global business that’s managed locally. This allows us to always keep our clients’ needs at the heart of everything we do. For over two centuries and more than seven generations we’ve grown and developed our expertise in tandem with our clients’ needs and interests. Explore our interactive timeline to see how we’ve been shaping financial futures since our very beginnings. *as at 31 December 2017
Team Overview
The global marketing function is responsible for all aspects of marketing to end investors, Intermediaries, Institutions, Insurance Asset Management clients and Financial Institutions. The Marketing function includes Strategic Capabilities marketing, global channel and regional marketing teams, Investment Communications, Editorial Content, Events Management, Marketing Services (RFPs, RFIs), Digital Marketing, PR & Social Media and Brand & Advertising.
Background to strategic capabilities
Schroders has recently embarked on a major strategic initiative to change the way that we communicate and work with our clients. There is a lot of complexity to our business and we realised that we needed to simplify our offering and deliver a clear proposition to our clients. This initiative, which is now a core focus for the firm, is called strategic capabilities.
In launching strategic capabilities, we recognised that no two clients are the same. From working globally with the largest financial institutions to helping families save regularly for a more prosperous future, we have products and solutions to meet their requirements.
Our business has been restructured around 10 strategic capabilities, each of which is owned and managed by a dedicated Strategic Capability Manager, who is responsible for its development from a product, proposition and business perspective. Read more on Schroders’ strategic capabilities:
http://www.schroders.com/en/strategic-capabilities/
Overview of the role
The Strategic Capabilities Marketing Executive is a new role, supporting the Marketing Manager in the creation and dissemination of marketing messages to our clients and stakeholders.
Working across the business, the Marketing Executive will be responsible for the production, execution and delivery of high quality marketing content to support the strategic capabilities. This will require a range of skills such as content production, presentations, advertising, website management, email promotions and events.
Fundamental to the role will be internal and external relationship building, strong attention to detail, and a focus on analytics to help inform and enhance the marketing proposition.
The job holder will be expected to demonstrate Schroders’ Values: striving for Excellence; working with Innovation & Teamwork; having Passion and Integrity.
Responsibilities
- Marketing support: Support the Strategic Capabilities Marketing Manager and contribute to the wider global marketing team’s overall planning and delivery process.
-
Close working relationships: Build strong working relationships with internal stakeholders and external partners.
-
Marketing effectiveness: Ensure there is constant measurement and analysis around the effectiveness of the strategic capabilities initiative, utilising internal and external research.
-
Marketing activity: Provide active support to ensure the timely delivery of marketing and communications deliverables including literature, presentations, websites and events. Liaise with internal stakeholders, external agencies and media partners when required.
-
Compliance: Provide guidance and sign off on marketing materials ensuring regulatory, procedural and brand compliance as well as alignment with marketing objectives and strategy. Ensure all content goes through the appropriate sign off process, is effective, appropriate for the audience and up-to-date.
Person Profile
Knowledge & experience:
-
Experience working in financial marketing, with some understanding of asset management marketing.
-
Ability to build strong relationships with various stakeholders across the business.
-
Strong communication skills with stakeholder management experience.
-
Strong team player, with the ability to use own initiative and a self-starter. Willing to take on a newly created role inside the organisation.
-
Ability to interact effectively and professionally at all levels of seniority and across multiple regions.
-
A results and action orientated approach; ability to drive projects through to completion.
