We are looking for a talented Market Insights Sr. Manager - Data Centers to join our team specializing in Marketing in Columbus, IN.
In this role, you will make an impact in the following ways:
Develop and deliver actionable market intelligence that enables business leaders to make informed strategic decisions, identify growth opportunities, and respond proactively to market shifts.
Monitor market trends, competitive activity, customer needs, and emerging industry developments to identify opportunities and risks that impact business performance.
Serve as a trusted thought partner to leadership by translating complex market data into clear insights and strategic recommendations that influence business direction.
Lead market research and special projects that deepen understanding of key market segments, competitive landscapes, and industry dynamics.
Build robust market forecasts by analyzing historical trends, market drivers, economic indicators, and customer behaviors to support strategic planning and investment decisions.
Leverage competitive intelligence and market analysis to provide timely, data-driven insights that support product, commercial, and business strategy initiatives.
Develop and maintain strong internal and external networks, including industry experts, research providers, trade associations, conferences, and customers, to strengthen market visibility and intelligence gathering.
Champion a culture of insight generation and continuous learning by mentoring analysts, improving research capabilities, and ensuring market intelligence creates measurable business value across the organization.
To be successful in this role you will need the following:
Develop exceptional market analysis and market insight capabilities, using primary and secondary research, competitive intelligence, industry trends, and customer feedback to identify opportunities, risks, and strategic implications for the business.
Leverage strong data analytics and forecasting skills to interpret complex qualitative and quantitative data, build reliable market projections, identify meaningful trends, and provide evidence-based recommendations that support strategic decision-making.
Cultivate a strategic mindset by connecting market developments, customer behaviors, competitive dynamics, and business objectives to help anticipate future opportunities and shape long-term growth strategies.
Excel at storytelling and executive communication, translating complex market data into compelling narratives that resonate with leadership, influence decisions, and drive action across the organization.
Build and maintain strong internal and external networks, including business leaders, customers, industry experts, research providers, trade associations, and market intelligence partners, to develop a comprehensive understanding of the market landscape.
Effectively balance stakeholder needs by understanding diverse business priorities, actively listening to concerns, and tailoring insights and recommendations to support informed decision-making across multiple functions.
Apply strong project management discipline to successfully lead market research initiatives, forecasts, special projects, and strategic analyses while managing scope, timelines, resources, and business impact.
Embrace diverse perspectives and continuously adapt solutions by combining business insight, intuitive listening, collaboration, and cultural awareness to deliver actionable market intelligence that creates measurable value for customers and the organization.
Education, Licenses, Certifications:
College, university or equivalent degree in marketing, sales, business administration, or related subject required MBA or equivalent degree highly preferred
Minimum of Six Sigma Green Belt certification preferred
This position may require licensing for compliance with export controls or sanctions regulations.
Experience:
5-7 years in strategy, business, marketing, or market research
Market intelligence experience highly preferred
Business knowledge preferred
Additional Information:
The position can be located in Minnesota or Indiana.
The Market Insights Sr. Manager, DATA CENTERS will become a subject matter expert on global data center markets, delivering actionable insights that inform strategic decision-making. This role primarily supports the Power Generation (PowerGen) business and also collaborates across the Market Insights team to support priority projects in other markets.
The Manager leads complex cross-functional projects, scenario planning and modeling and is responsible for wholistic understanding of the market today and plausible futures over the next two decades. The ideal candidate would serve as a thought partner to business leaders to help shape growth strategies, identify market opportunities, and anticipate risks. By closely monitoring industry developments and competitor activity, the role provides forward-looking perspectives on how markets are evolving and where value is shifting. The role is responsible for developing forecasts and analyzing market dynamics, including emerging trends, evolving business models, regulatory shifts, and competitive landscapes.
This position partners closely with business leaders in PSBU, DBU, Tech Strategy and other businesses to translate market intelligence into strategic recommendations, supporting investment decisions, portfolio positioning, and long-term planning. The role requires a strong external orientation, continuously integrating insights from industry reports, customer signals, and ecosystem developments to maintain a comprehensive view of the market.
Preferred Qualifications:
Knowledge of and experience in energy and power markets
Prior consulting experience
Compensation:
Please note that the salary range provided is a good faith estimate on the applicable range. The final salary offer will be determined after considering relevant factors, including a candidate’s qualifications and experience, where appropriate.
Job Marketing
Organization Cummins Inc.
Role Category On-site with Flexibility
Job Type Exempt - Experienced
Min Salary $120000
Max Salary $180000
ReqID 2442028
Relocation Package Yes
100% On-Site No
Cummins and E-Verify
At Cummins, we are an equal opportunity and affirmative action employer dedicated to diversity in the workplace. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law. Cummins validates the right to work using E-Verify and will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee’s Form I-9 to confirm work authorization. Visit http://EEOC.gov to know your rights on workplace discrimination.
