BOC, a Linde company, is a leader in gases, engineering and healthcare. We develop safe, sustainable and innovative solutions for customers in many specialty sectors, heavy industry and medical environments. For more than a century, the company’s gases and expertise have contributed to advances in industry and everyday life, including steelmaking, refining, chemical processing, environmental protection, wastewater treatment, welding and cutting, food processing and distribution, glass production, electronics and healthcare.
As the Marketing Manager, you will lead the development and execution of marketing and external communications strategies that help achieve organisational objectives, including sales and growth targets and build the BOC/Linde brand in the South Pacific Region.
Ideally, you will be a team player with a collaborative approach and have demonstrated experience in the strategic development of campaigns within a large organisation.
Based at North Ryde, this position offers onsite parking and hybrid work options. This is an exciting opportunity to be a part of the growth journey with a global company and to drive BOC as a leader in a competitive market.
Some of the responsibilities in this role will also include:
- Develop and execute marketing communications strategies that meet or exceed agreed campaign outcomes
- Measure and report on campaign performance, and action appropriately
- Design and lead the implementation of systems and processes to measure, review and enhance campaign performance and effectively manage business requests
- Support and maximise BOC’s brand positioning and manage the use of the BOC, Elgas, SPW and Linde brand identities to ensure alignment with global guidelines
- Work closely with General Managers, Product Managers and sales teams across the business to understand and advise on their external communication requirements and outcomes
- Develop and manage BOC’s social media strategy and platforms including content development, delivery and measurement
- Work with global marketing teams to develop and implement global campaigns and messaging in the South Pacific Region
- Research and analyse market trends, demographics, competitor products and other relevant information to inform marketing communication strategies
- Manage the Community Involvement Programme including sponsorship, events and other activities to help BOC/Linde build relationships with local communities
- Bachelor’s degree in Communications or Marketing
- 8 – 10 years marketing and communications experience with a large organisation
- Demonstrated experience in developing campaigns and delivering results
- Excellent negotiation skills and extensive experience working with marketing and media suppliers including defining scope and deliverables
- Influential communication skills and strong interpersonal skills to work collaboratively across disciplines
- B2B marketing and public relations experience would be an advantage
At BOC we understand and respect a work/life balance, and that's why we have introduced initiatives such as generous parental leave, flexible working arrangements and attractive superannuation benefits. We are also firmly enthusiastic and involved when it comes to the community as well as our partner charities with organisations such as Road Safety Education and Redkite.
BOC is proud to be a WORK180 Endorsed Employer for Women. If you would like to know more information about how we are supporting our employees, you can view our policies and benefits here: https://au.work180.co/employer/boc-au
So, what are you waiting for? The opportunity is yours. Are you ready to take the lead?