Campaign/Programme Manager (Market Insights) - Associate

Posting Description

As the Campaign Manager you will join the central EMEA Campaign Management team; playing a key part in delivery of strategic, tactical and business-as-usual programmes to support global, regional and local distribution objectives.

Working in a diverse team of campaign managers you will support the development and implementation of pan-European marketing campaigns and communications.

You will possess a good understanding and keen interest across the Marketing spectrum alongside strong delivery and campaign / stakeholder management experience.

You will have experience working with creative and specialist teams to deliver communications across the entire marketing mix, including but not limited to, advertising (both on and offline), printed and event collateral, websites, video content, webcasts and social media.

Job responsibilities

• Work independently and as part of wider team model to lead and deliver components of large-scale marketing initiatives;
• Collaborate with Strategy, Brand, Content Strategy and Business Intelligence to develop knowledge and expertise providing a centre of excellence service to marketing stakeholders and the broader business;
• Manage and co-ordinate the delivery of global, regional and local campaigns based on requirements of the marketing brief;
• Identify new opportunities and develop new digital, print and video content based on strategic priorities, usage analysis, market conditions as well as input from sales, product strategy and other stakeholders;
• Gather data and analyse stats on the Market Insights programme including advisor touch­ points, engagement and participation;
• Manage the production of ad hoc and regular publications including email messaging, timing of delivery, compliance review and distribution;

Required qualifications, capabilities, and skills

• Strong communication skills in order to confidently engage with senior stakeholders. High standard of written and verbal language skills, ideally with experience in proofreading;

• Effective end-to-end project management skills;
• Strong analytical, creative thinking and problem-solving skills;
• Highly organised and very detail oriented;
• Financial services knowledge: While not essential, preferable understanding of investment markets and products;
• The campaign manager must be able to collaborate, influence and manage partners, and achieve goals without direct control over resources.

Preferred qualifications, capabilities, and skills

• Marketing expertise: relevant marketing experience which can demonstrate understanding and ability of how to deliver traditional and digital marketing campaigns;
• Project management: in-role or formal qualifications demonstrating ability to manage multiple projects with concurrent deliverables;
• Process management: a clear understanding of the importance of process, with a commitment to follow necessary regulatory and compliance obligations, on-going training and personality to respectfully challenge the status quo to drive efficiencies where possible.