Small Business Practice Lead


Location: Columbus, Georgia

Job Type: Full time


Salary Range: $200,000

We’ve Got You Under Our Wing

We are the duck. We develop and empower our people, cultivate relationships, give back to our community, and celebrate every success along the way. We do it all…The Aflac Way.

Aflac, a Fortune 500 company, is an industry leader in voluntary insurance products that pay cash directly to policyholders and one of America's best-known brands. Aflac has been recognized as Fortune’s 50 Best Workplaces for Diversity and as one of World’s Most Ethical Companies by

Our business is about being there for people in need. So, ask yourself, are you the duck? If so, there’s a home, and a flourishing career for you at Aflac.

Work Designation. Depending on your location within the continental US, this role may be hybrid or remote.

  • If you live within 50 miles of the Aflac offices located in Columbus, GA this role will be hybrid. This means you will be expected to work in the office for at least 60% of the work week. You will work from your home (within the continental US) for the remaining portion of the work week. Details of this schedule will be discussed with your leadership.
  • If you live more than 50 miles from the Aflac offices located in Columbus, GA, this role will be remote. This means you will be expected to work from your home, within the continental US. If the role is remote, there may be occasions that you are requested to come to the office based on business need. Any requests to come to the office would be communicated with you in advance.

What does it take to be successful at Aflac?

  • Acting with Integrity
  • Communicating Effectively
  • Pursuing Self-Development
  • Serving Customers
  • Supporting Change
  • Supporting Organizational Goals
  • Working with Diverse Populations

What does it take to be successful in this role?

  • Extensive knowledge and experience of Career and Broker Recruiting Strategies.
  • Strong track record of developing and maintain senior-level client relationships.
  • Detailed knowledge of the insurance industry.
  • Excellent communication and presentation skills, both written and verbal.
  • Strong leadership, interpersonal, entrepreneurial, management, and communication skills.
  • Current knowledge of policies, practices, and internal departments.
  • Demonstrated ability to establish and maintain effective working relationships with co-workers, business professionals, and clients.
  • Demonstrated competence to assess priorities, and concurrently manage a variety of activities effectively to meet deadlines with attention to detail and quality.
  • Demonstrated ability to understand and implement pertinent company and client policies and procedures clearly and accurately.
  • Demonstrated ability to oversee and manage multiple projects.
  • Familiarity with field operations and environments.
  • Ability to work effectively in a fast-paced environment.
  • Willingness to travel on assignment.

Education & Experience Required

  • Bachelor’s Degree in business, marketing or other related field
  • 10 years of professional job related work experience, 5 years management experience
  • 7 years of professional experience in business development
  • 3 years of experience working in one of Aflac’s HQ sales support and service areas: training, recruiting, broker, and field forcer sales.
  • Demonstrated record of accomplishment of overseeing positive business development that drives organizational revenue and growth.

Or an equivalent combination of education and experience


  • Less than or equal to 75%

Principal Duties & Responsibilities

  • Conducts on-going market analysis to understand key challenges facing small businesses; leverages competitive intelligence to identify competitor small business strategies and opportunities.
  • Identifies organizations that can serve as “points of entry” to small business; seeks opportunities to create partnerships with point of entry organizations.
  • Drives the development, planning, and implementation of strategic sales in the small business space by leveraging the brand, building and maintaining strategic relationship.
  • Responsible for evolving and scaling all markets and key support areas by utilizing the Aflac sales force, leveraging existing relationships and enhancing knowledge of the small business market.
  • Develops and implements sales strategies to support the field in the acquisition of new accounts through developed relationship; achieves targeted sales volume and maximizes market potential; services accounts; designs and executes marketing and sales strategies, policies, and programs for Aflac products and services, in conjunction with management; strives to maintain and consistently enhance Aflac’s competitive position in the marketplace.
  • Develops and implements strategies relating to client retention, renewal sales and quality service; builds proposals and product bundles for serviced clients; assists with the strategic planning for client renewal and retention strategies for assigned clients; maintains productive working relationships, and expands sales with existing clients by developing and implementing sales strategies to achieve membership growth
  • Assists with the execution of long- and short-term field sales strategy to maximize sales with optimum return on investment.
  • Maintains an expert’s knowledge-level over a complete line of products/services and clients’ issues and needs; uses professional skills and concepts to solve a variety of clients’ problems; directly manages business relationships for assigned clients.
  • Develops a holistic small business solutions Strategy in partnership with key internal business partners to include: Product, Enrollment, Operations, Sales Enablement, Marketing, Broker Solutions, Value Added Services, Digital Services and others.
  • Partners with key constituents to strengthen organizational knowledge of the small business environment and the solutions Aflac offers.
  • Represents Aflac to clients and partners, and industry events; strengthens Aflac’s industry role as a thought leader in the small business space.
  • Outlines customer journey for small businesses from the perspective of owners/HR professionals and producers.
  • Partners with Sales Enablement team to develop technology necessary to increase effectiveness at point of sale.
  • Designs and influences sales management to adopt business acquisition and sales growth strategies.
  • Works with department leaders to oversee business development reports and track progress.

Total Rewards

This compensation range is specific to the job level and takes into account the wide range of factors that are considered in making compensation decisions including, but not limited to: education, experience, licensure, certifications, geographic location, and internal equity. The range has been created in good faith based on information known to Aflac at the time of the posting. Compensation decisions are dependent on the circumstances of each case. This salary range does not include any potential incentive pay or benefits, however, such information will be provided separately when appropriate. The salary range for this position is $200,000.

In addition to the base salary, we offer an array of benefits to meet your needs including medical, dental, and vision coverage, prescription drug coverage, health care flexible spending, dependent care flexible spending, Aflac supplemental policies (Accident, Cancer, Critical Illness and Hospital Indemnity offered at no costs to employee), 401(k) plans, annual bonuses, and an opportunity to purchase company stock. On an annual basis, you’ll also be offered 11 paid holidays, up to 20 days PTO to be used for any reason, and, if eligible, state mandated sick leave (Washington employees accrue 1 hour sick leave for every 40 hours worked) and other leaves of absence, if eligible, when needed to support your physical, financial, and emotional well-being. Aflac complies with all applicable leave laws, including, but not limited to sick and safe leave, and adoption and parental leave, in all states and localities.

You’ve got this!