Who We Are:
NFP, an Aon company, is a multiple Best Places to Work award winner in Business Insurance. We are an organization of consultative advisors and problem solvers. We help companies and individuals around the globe address their most significant risk, workforce, wealth management and retirement challenges through custom solutions and a people-first approach. To learn more, please visit: https://www.NFP.com.
Summary of the Role: We’re seeking a dynamic, hands-on Marketing Manager to support our Northeast Regional Marketing team. This role is ideal for a self-starter who thrives in a fast-paced corporate environment, enjoys collaborating with diverse teams, and can balance strategic execution with day-to-day marketing operations.
The Marketing Manager will report to and work closely with the Regional AVP of Marketing to deliver integrated marketing campaigns, events, and communications that support sales growth and client engagement. This position requires strong organizational and project management skills, creativity, and the ability to manage multiple priorities with minimal supervision.
Essential Duties and Responsibilities:
Marketing Operations & Execution
- Manage the day-to-day tactical responsibilities of the regional marketing department.
- Coordinate and execute marketing campaigns, events, and communications to support sales and client engagement goals.
- Track campaign and communication performance and share insights with the Regional Marketing Lead.
- Collaborate with sales, account management, human resources, and corporate marketing teams on regional initiatives.
- Manage marketing requests submitted through the marketing request form and ensure timely follow-up.
- Oversee updates to NFP.com local office pages and ensure brand compliance across all materials.
- Provide administrative and creative support for corporate marketing projects as needed.
Events & Communications
- Plan and manage logistics for regional events and webinars.
- Provide on-site event support (approximately 20% travel).
- Manage the promotional and tradeshow inventory for the region.
- Assist in developing and distributing internal and external communications, including social media captions, newsletters, and sales communications.
Creative & Digital
- In collaboration with the creative and digital teams, build and maintain landing pages and digital assets aligned with regional initiatives.
