Get to know Okta

Okta is The World’s Identity Company. We free everyone to safely use any technology—anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth.

At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences.

Join our team! We’re building a world where Identity belongs to you.

About our team:

The global customer marketing team sits within The Studio, an innovative org that’s composed of marketers, creatives, strategists, and producers alike. The Studio is responsible for activating the brand, telling powerful stories, and inspiring creative excellence through the lens of our customers.

As a partner to cross-functional teams across all of Okta, we tie our goals to our most important company initiatives, driving towards shared KPIs, strategies, and processes to unify and push the brand and business forward.

About this role:

At Okta, we apply a “customer-first” lens to everything we do, and we’re growing a global customer reference program. Our customer champions are eager to share their experiences, and their testimonials are our most powerful sales and marketing tools.

The Customer Marketing Specialist plays a crucial role in developing and managing a portfolio of customer references to drive the customer reference program. Together in collaboration with Sales, this role will identify and connect suitable customer references with prospects related to specific sales opportunities, expediting the sales process. Additional responsibilities include building a steady pipeline of new references, scaling the customer reference program, and driving revenue growth. Nurturing relationships with customer advocates and measuring the impact of the reference program are also key responsibilities. To be successful in this role, this person must be self-motivated, curious, detail-oriented, and willing to dive into the details to deliver the best references.

Projects & Responsibilities will expand and increase in scope based on performance and the needs of the team. However, the following can be anticipated:

• Develop and maintain a comprehensive portfolio of customer references across various industries to feed the customer reference program.
• Collaborate with the sales team to identify and match suitable customer references for specific sales opportunities to accelerate deal cycles.
• Regularly update and maintain the customer reference database (SlapFive), ensuring accurate and up-to-date information. As well as manage the vendor relationship.
• Optimize existing customer reference program and processes to achieve maximum results.
• Develop, coordinate, and facilitate the One-to-Many Customer Reference events, to support GTM teams and the scale reference program.
• Nurture and strengthen relationships with customer advocates, ensuring their continued engagement and satisfaction with the reference program.
• Monitor and measure the impact and effectiveness of the reference program, providing regular reports and insights to the sales and marketing leadership teams.
• Provide supplementary support for Customer Marketing initiatives, tasks, and projects (i.e., Oktane surge)

Minimum required Knowledge, Skills, and Abilities:

• 2-4 years of experience in B2B tech marketing, customer marketing, or sales development role
• Familiarity with CRM software and SlapFive reference platform is preferred.
• We’re looking for someone who is creative, flexible, and a self-starter. Okta is a fast-paced, agile work environment and we need the best to support our growing global team.
• Strong written and verbal skills, and the ability to manage multiple projects at once.
• Must be experienced in managing and cultivating interpersonal relationships.
• Bachelors degree in Communications, Marketing, Technology, or related field (or equivalent practical experience).

#LI-Remote

Okta is an Equal Opportunity Employer.

Below is the annual base salary range for candidates located in California, Colorado, New York and Washington. Your actual base salary will depend on factors such as your skills, qualifications, experience, and work location. In addition, Okta offers equity (where applicable), bonus, and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies. To learn more about our Total Rewards program please visit: https://rewards.okta.com/us.

What you can look forward to as an Okta employee!

• Amazing Benefits
• Making Social Impact
• Fostering Diversity, Equity, Inclusion and Belonging at Okta

Okta cultivates a dynamic work environment, providing the best tools, technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs. Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves, regardless of where they live. Find your place at Okta today! https://www.okta.com/company/careers/.

Okta is an Equal Opportunity Employer/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws. If reasonable accommodation is needed to participate in the job application or interview process, please use this Form to request an accommodation.

Okta is committed to complying with applicable data privacy and security laws and regulations. For more information, please see our Privacy Policy at https://www.okta.com/privacy-policy/.