As a Social Strategy Director at Droga5 Sydney, you’ll lead the charge on social media strategically within the agency, helping Droga5 ANZ unlock the full potential of social to build brands in a modern, culture-first way.

We’re looking for an experienced and versatile Social Strategy Director who lives and breathes social media culture and technology, is passionate about creativity and also understands the fundamentals of brand building and marketing effectiveness. You’ll work as part of the broader Strategy team but it’ll be your job to lead on all things social.

If you believe social is an ecosystem for human connection rather than just a distribution channel for "content," we want to meet you.

THE GOAL

As a Director, you will lead the charge on social media strategically within the agency. Your mission is to help Droga5 ANZ unlock the full potential of social to build brands in a modern, culture-first way. You aren't just managing a team; you are building a market-leading capability and upskilling an entire agency.

Qualifications

WHAT WE ARE LOOKING FOR?

As our Social Strategy Director, your influence starts within our walls. You are the "go-to" expert, the person who inspires our strategy, creative, and production teams to see social not as a checkbox, but as a playground for legendary work. You’ll also be a a visionary client partner and industry authority who cements Droga5 ANZ’s reputation by translating culture-led social strategy into measurable commercial success for the world’s most iconic brands.

• The Cultural Magpie: You think culture-first, not channel-first. You find what’s interesting and unexpected, not just what’s "best practice."

• The Strategic Planner: At your core, you are a great Planner. You develop robust creative briefs anchored in deep consumer, competitive, and cultural insights.

• The Tech-Humanist: You are "tech curious." You understand that AI is changing how we work and produce creative, and you’re excited to embrace that opportunity.

• The Creative Collaborator: You love big ideas. You’ll get hands-on with creatives, producers, and media teams to amplify social-first ideas that get the world talking.

• The Client Whisperer: You are a confident, engaging presenter who earns the respect of CMOs—even those who aren't yet "social-literate."

REPORTING

You’ll sit within the Droga5 Sydney Strategy team, reporting into our Head of Strategy and ultimately our CSO, but you’ll partner directly with creative leadership to shape the work from the agency.

Cross-functional collaboration is key to our success, so we’re looking for someone who loves working closely with creative, media and business management teams.

WHAT’S IN IT FOR YOU?

• Flexible hybrid working ie 2 days at home, 3 days a week in our Barangaroo office

• Be part of a supportive, close-knit strategy team, with access to world-class creative, media and production capabilities

• Learn from the best at one of Droga5’s most highly awarded agencies for effectiveness and creativity, with the opportunity to work on some of the nation’s most iconic brands

• Internal and external training opportunities

• Great package of Accenture benefits

ABOUT DROGA5

Originally born in Sydney as The Monkeys in 2006, we became part of Accenture Song in 2017 and part of the Droga5 international network in 2025.

Creatively Led

Ambition for the best creative leads all of us. We care about the quality and integrity of our work above all else.

Strategically Driven

We believe the path to world-class work is through rigorous creative strategy that has clear and measurable objectives and is rooted in Brand Purpose.

Systems Thinkers

From product innovation to performance marketing, we believe all our work needs to work in concert to connect every element at every phase of the customer journey.

Humanity Obsessed

We strive to create work that adds value to people’s lives, not noise. We believe our industry needs to be transformed to create things people actually want and welcome.

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