The AFL is Australia’s premier sporting organisation supporting two constantly evolving national competitions, AFL and AFLW. Our purpose is to progress the game, so everyone can share in its heritage and possibilities.

We have a strong workforce presence in most States and Territories of Australia including Northern Territory, QLD, NSW / ACT, Victoria and Tasmania.

As the AFL/ AFLW competitions continue to grow and evolve at both the elite and community levels, we are focused on ensuring we attract and retain great people in both permanent and casual roles at all levels and within all areas of our industry.

Importantly, we aim to reflect the communities where our game is played by recruiting locally where possible to strengthen our connection to the ‘grassroots’ of our game. We are also fortunate to have hundreds of passionate volunteers within our industry, offering their time and expertise to help grow our game.

The AFL's purchase of Marvel Stadium in Docklands, Melbourne, further diversifies our workforce with more than 1000 casual employees to make every moment matter for our fans and customers.

ABOUT THE ROLE

The Talent Attraction & Brand Lead is responsible for the design and delivery of the AFL’s talent attraction and acquisition strategy. The AFL has a strong focus on attracting the very best people from highly diverse backgrounds and this role will be instrumental in maximising candidate interest in pursuing a career at the AFL, establishing a strong talent pipeline for key roles and ultimately, converting candidates to AFL team members.

This newly created role will attract a candidate who is dynamic, creative, collaborative, commercially savvy and results driven and has experience in creating a competitive edge for organisations through the creation of a compelling employer brand, exceptional candidate experience and capability build of hiring managers.

Every day will be different - from creating tools, guides and training for hiring leaders, to designing and championing our employer brand, building our attraction and sourcing strategy and establishing talent pools for critical roles.

A DAY IN THE LIFE OF

• Development and delivery of the AFL’s attraction strategy to maximise candidate interest. This will include the development of the AFL’s sourcing strategies
• Creation and implementation of the AFL’s Employer Brand - creatively articulating and communicating our employer value proposition externally, ultimately showcasing the AFL employee experience through candidate attraction channels.
• Development of tools, guides and training for Hiring Managers and Culture Champions / ‘Bar Raisers’ (in partnership with the AFL’s Capability, Development & Wellbeing Lead)