Job Description

What you'll do

The salary for this position is between $73,000 - $83,000 including superannuation.

• Assist the Marketing Executive and Head of Marketing in developing and implementing marketing plans to meet sales objectives.
• Drive awareness of Publift’s products and services through multi-channel campaigns, including social media, website content, advertising, events, sponsorships, and podcasts.
• Coordinate the creation and management of content for website and social media growth, working closely with the SEO team to boost organic traffic.
• Lead the production of video marketing content, from script development to full execution, ensuring alignment with brand goals.
• Conduct and analyse market research to identify consumer trends and opportunities, helping to shape future marketing efforts for new and existing products and services.
• Design and implement email marketing strategies to generate and nurture leads, as well as foster customer retention.
• Oversee brand consistency across all touchpoints, maintaining Publift’s brand identity through messaging and visual assets.
• Enhance conversion rates by optimising the quality and volume of leads generated via the website, and by creating marketing collateral such as presentations, one-pagers, case studies, and customer testimonials to support the sales team.

Qualifications

What we're looking for

• A bachelor's degree in a related field.
• 1-2 years of experience working in digital marketing
• Creative thinking and a passion for staying up-to-date with industry trends.
• A proactive, can-do attitude with a strong work ethic
• Broad understanding of the online advertising ecosystem or eagerness to learn.
• Excellent organizational and time management skills
• Track record in identifying key targets and consumers
• Proficiency in graphic design tools like Adobe suite or Canva.

Additional Information

A few other things we want to let you know about...

• Publift is an equal opportunity employer who prides themselves on fostering a diverse and inclusive workplace. We encourage everyone of all ages, genders and backgrounds to apply. If you’re a candidate with a disability or you’ll need some adjustments to be at your best, let us know how we can provide you with additional support.
• We believe work satisfaction comes from two things: working in an unbelievably great team and solving customer problems that matter.
• Our flat organisation structure allows us to be nimble and innovative to drive both customer and personal growth.
• We know how important keeping that balance between work/life is and have a range of flexible working options on offer, including part time. We are open to this conversation during our recruitment process if you want to know more just ask!
• We are a proud Circle Back Initiative Employer which means we are committed to responding to every job applicant.

Successful candidates joining Publift are required to undergo a National Police Record check and must have full-time Australian working rights on an ongoing basis.

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