First impressions for the interview & Women in graduate programs

Submission deadline: 20 December 2024

First Publish Dates: 3-7 February 2025

This month we will be focusing our content on helping women with insider tips for first interviews. As well as the first impressions companies have made on women undertaking graduate programs.

About the first impressions for the interview campaign

We’re asking eligible Endorsed Employers to contribute to this campaign with quotes from recruitment or talent acquisition leaders within the business sharing their tips for first interviews.

Not only will the article help our community of women better approach their career journeys, but it will also let them better see your organization as a place where they could succeed.

Supply the testimonial from one recruitment or talent acquisition leader who answers the questions below. 

  1. Please share your name, pronouns, and role title. 
  2. What is your unique tip for candidates to make a good first impression in a job interview?
  3. What steps do you take to ensure your organization puts forward a good impression throughout the candidate journey?

Word limit: Maximum 250 words total

Potential article headlines

(These are only examples and will depend on the actual content submitted)

  • First impressions in interviews – insider tips for success 
  • Tips for evaluating the employers evaluating you in job interviews

BONUS Content Opportunity: Women in graduate programs

In this month’s spotlight, we want to discuss the first impressions and experiences of women in graduate programs.

Not only will the article provide visibility of your graduate program to the women in our community, but it will also let them discover and overcome any misconceptions they may hold about your brand.

The questions to answer

  1. When do submissions open for your next Graduate Program?
  2. When do submissions close for your next Graduate Program?
  3. Please advise the link to the relevant job listing on the WORK180 platform for us to send interested applicants to.

Supply the testimonial of one woman within your organization who is either currently, or has previously undertaken your Graduate Program that answers the below questions:

  1. Please share your name, pronouns, and role title. 
  2. What was your first impression of this company before you applied to the Graduate Program?
  3. What was your first impression of the Graduate Program and the company on your first day on the job?
  4. Between first applying, your first day, and where you are today, how have your feelings about this company and the Graduate Program changed?

Word limit: 400 words

Potential article headlines

(These are only examples and will depend on the actual content submitted)

  • Top 10 Graduate Programs for women in 2025
  • 8 Women share what their graduate programs are really like

To submit your organization’s advocacy campaign contribution, complete the form below.

You can participate in just one topic, or both, but please abide by each individual word count. Please make sure your submission includes the name, pronouns, role title, and a picture of any person(s) we can attribute the answer to in the article.

Other upcoming campaigns

Should you change your name at work?

Publishing 3-7 March 2025

Deadline is 17 January 2025

FAQs

What type of images do you need?

Please ensure any headshot photos are high resolution (minimum 1MB), ideally taken against light and neutral backgrounds, with the individual’s face visible and not blurry, to ensure we can use them in the campaign.

Ensure to include a description of all images in the image file name, including the name, role title and pronouns of the pictured people.

How will the advocacy campaign content be shared?

The advocacy campaign content may be curated into any number of formats, including long-form articles, shorter carousel-style stories, videos, or infographics. Each content piece will then be shared across a variety of marketing platforms including our website, social media channels and newsletters. Where relevant we will also broadcast through our partner network and syndicate affiliations.

Will all my content be included?

Due to the high volume and variety of submissions for each focus area, we are unable to include every word of every supplied Endorsed Employers’ content. We will carefully adapt, edit, and curate the content to meet the needs of your organization, but also the needs of our audiences, while always maintaining the veracity of what has been supplied.

We rely on all our Endorsed Employers to provide content relevant to the topic details — the more relevant the content provided, the more space it will be given in any individual feature. Our team will be in touch if we need further clarification on your submission.

I need to speak to someone, who should I contact?

Please reach out to your DEI Account Manager, or campaigns@work180.co if you have further questions.

How will I know when a campaign is live?

Once the main campaign content piece is published, you will be provided with the links. 

Please feel free to share these across your own channels. If there are specific hashtags that we are using for the campaign, we will provide these to you to utilize when sharing across your own social media platforms.

Will I get to view the campaign before it goes live?

No. The time between drafting, building the content, and publishing is very tight. This along with the number of stakeholders involved in each campaign, and the number of campaign content pieces a single submission may be involved in, it simply isn’t fair or feasible to allow any one client to approve the content before it’s published. We ask that clients get all the content they submit to be approved prior to submitting.