Marketing Manager – Associate
Here at JPMorgan Chase & Co., we know that people want great value combined with an excellent experience from a bank they can trust. We launched a new digital bank called Chase to revolutionize mobile banking by creating seamless digital journeys that our customers love. For us, that means keeping ourselves customer-obsessed and always being open to trying new things. Above all, it's about working with people who are passionate about building the bank of the future.
As a Marketing Manager – Associate in our marketing campaigns team, you will support the planning and delivery of impactful multi-channel marketing campaigns that drive business results. You will work in a highly collaborative, agile marketing team, engaging with multiple stakeholders and teams such as specialist marketers, media leads, product, compliance, and external creative and media agency partners.
Job Responsibilities
- Support in the development and implementation of integrated campaigns plans that align with business objectives, supporting brand, sponsorships and product initiatives – from campaign strategy to agency briefs, creative development and execution, and ongoing measurement and optimisation of campaigns.
- Collaborate with strategy, brand, sponsorship, and product teams to achieve business goals and maintain strong relationships with internal teams and external partners. Build and maintain strong relationships with internal teams and external partners, including creative and media agencies.
- Coordinate cross-functional teams to deliver integrated campaigns on time in a fast-paced environment.
- Analyze and report on campaign performance, providing insights and recommendations for optimization.
- Develop an understanding of the target audience and industry trends to identify new opportunities and foster innovation.
- Ensure advertising assets comply with relevant legislation and advertising regulations.
- Maintain an understanding of relevant legislations for different marketing channels, working closely with our Controls teams to ensure advertising assets are compliant and in line with advertising regulation
Required Qualifications, Capabilities, and Skills
- Proven track record in planning and executing successful marketing campaigns across various channels in a fast-paced, agile environment.
- Understanding of advertising and creative development processes, with experience managing advertising campaigns.
- Strong project management skills with the ability to manage multiple initiatives and strong organizational, communication, and influencing abilities.
- Knowledge of the media landscape and experience working with media agencies or teams.
- Experience managing and collaborating with a wide range of stakeholders, including external partners.
- Strategic and analytical mindset, comfortable using insights to identify trends and develop a test-and-learn approach.
- Attention to detail to ensure quality and compliance of creative output.
Preferred Qualifications, Capabilities, and Skills
- Financial services experience is desirable.
- Experience reviewing media plans and leveraging creative across channels.
- Creative and collaborative mindset with the ability to adapt ideas to serve both product and marketing goals.